A quick look at some of the Wix reviews reveals it’s one of the most popular choices for website builders. Allowing individuals and businesses to create beautifully crafted websites with no coding know-how. But does that make it the best?
From looking at Wix hosting reviews to exploring its pricing structure and range of functions including SEO capabilities and explaining GDPR. We will also take a look at some alternative website builders as we uncover this platform's capabilities and limitations.
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Wix is suited to a range of different individuals and businesses, if you can think of a business idea, Wix will probably have the software and tools to turn that into a reality. For the technophobe with little to no experience in coding or building websites, Wix has a range of templates to choose from. The templates can easily be edited using the drag and drop editor to change backgrounds, fonts, buttons and pretty much anything else that you can see on the page.
Wix is suited to those wanting to showcase their work via an online portfolio. This means Wix website builder is an attractive option to photographers, Writers, Musicians and anyone else who stands to benefit from an online portfolio. Users can also benefit from their scheduling software, making it an ideal choice for restaurants, salons, personal trainers, coaches, and the list goes on.
Ecommerce businesses can use the Wix website builder and other tools to maximise and grow their business, they have their own integrated Print on Demand partners, so if you’re looking to set up an ecommerce store selling POD products then this can easily be achieved.
If you have a message that you want to share with the world, or you want to try and help organise events and bring a community together Wix hosting and website builder is a good place to start with its user friendly interface and many, many template options.
Wix offers 5 different pricing plans plus a free plan to accommodate different needs and budgets. All paid plans include a free custom domain for 1 year - although if you’re looking for the best domain registrar then we have a separate article dedicated to this. There is no Wix branding and 24/7 customer care, however, these extras are not extended to the free plan. See the table below for the options included within the different plans to discover if Wix is worth it for you.
| 🤑 Free | 💸 Light | 💵 Core | 💳 Business | 💎 Business Elite | 🚀 Enterprise | |
| 🗓️ Monthly Cost | £0 | £7.50 | £14 | £20 | £119 | Contact Wix |
| 🤚 No. of collaborators | 0 | 2 | 5 | 10 | 15 | Unlimited |
| 📂 Storage space | 500MB | 2GB | 50GB | 100GB | Unlimited | Unlimited |
| 📱 Marketing suite | X | Basic | Standard | Advanced | Advanced | |
| 📊 Site analytics | X | X | Basic | Standard | Advanced | Advanced |
| 💰 Payments accepted | X | X | Y | Y | Y | Y |
| 🛒 Ecommerce | X | X | Basic | Standard | Advanced | Advanced |
| 🖥️ Developer Platform | X | X | X | X | Advanced | Advanced |
| ⚙️ Multi-site management | X | X | X | X | X | Y |
| 👤 Single sign on | X | X | X | X | X | Y |
| 📝 Dedicated account manager | X | X | X | X | X | Y |
| 🧾 Centralised billing | X | X | X | X | X | Y |
| 🖼️ Custom templates | X | X | X | X | X | Y |
| 💁♂️ Custom integrations | X | X | X | X | X | Y |
A quick search and you will find plenty of positive Wix reviews and a big factor in this is the number of functions and features available on the platform. From the website editor and templates, SEO functions, and analytics to global shipping and multiple payment methods.
On site, the functions are categorised into 5 different areas: Wix Editor, Wix ADI, Velvo by Wix, Manage your Business and Promote your Website. Below we will look at a few of the functions within each of these categories but for the complete list, we recommend visiting the Wix website.
The Wix ADI tool just requires a few questions answered and it will create a unique and original template, that is mobile friendly, instantly.
This Wix function is aimed at the more advanced customer wanting to use the full stack development platform to build web applications rapidly and securely. Offering serverless computing and stress free coding enabling you to create anything from an enterprise level ecommerce site, to a social network or an API, Velo has the tools to build it.
Within this section you will find a large amount of features that you can use to help develop and grow your particular business. There are too many to list here, so below is just a taste of some of the functions available:
Here you will find the professional tools you need to help drive traffic to your website and analyse how your customers behave once on your site. From a personalised SEO plan to email marketing and social tools, if you are looking to boost your traffic and increase your engagement this is where you will find the tools.
To be classed as one of the best website builders, having tools to help with SEO is absolutely crucial. And Wixs’ reputation in this area hasn’t always been the best. BUT, rather than trying to put a plaster on a broken leg, Wix has made real progress in this area and understanding the importance of it, they continually make steps to improve it further still.
There are so many different factors in creating a solid SEO strategy, from backlinks and keywords to the site's infrastructure and site speed, and Wix has reported that 82% of users have seen an improvement in their rankings after using their SEO tools.
Don’t panic if the range of tools or even the concept of SEO leaves you scratching your head, utterly bewildered. The Wix SEO Learning Hub is full of podcasts, webinars and articles to help guide and educate you on all things SEO.
As Wix is a website builder, the responsibility is on you to ensure that your website complies with GDPR, Distance Selling Regulations, and other applicable laws related to conducting online business. Whilst conducting our research for this Wix website builder review, we found various tools and recommendations to assist you in preparing your site for GDPR compliance.
To ensure your Wix site is legit it is crucial to follow the guidance and take the necessary steps. These include but are not limited to;
| 💰 Wix Promo Code | 🎁 Wix Voucher |
| 🤝 Wix Student Discount | 💳 Wix Pricing |
| 🤑 Wix Free To Use | 🥇 Wix Alternatives |
The Wix website builder is very user friendly. A big part of its USP is that it enables users to create their own websites without any technical know-how. The drag and drop website builder is one of the best things about the site. It allows users to easily add and arrange different on page elements with the changes visible in real-time without having to deal with any complicated code. However, there are some who might find the confines of the website builder a little restrictive but to combat this Wix has created Velo by Wix - the advanced development that we discussed earlier is this Wix review.
On top of that, Wix provides a bunch of built-in features to enhance your website's usability. You can add things like media galleries, start a blog, set up an online store, manage bookings, and integrate social media. And once your website is complete, depending on your plan, you can update your content and monitor your analytics. However, it's worth noting that although Wix offers free and budget plans, as with most of the best hosting providers and website builders, a lot of the best features are only available within the premium packages.
Wix has over 800 professionally designed templates catering to different industries and purposes. They serve as a solid foundation to start creating a visually appealing website with no technical know how. The templates have also been designed to be responsive, so you needn’t worry about how your shiny new site is going to look on a teenie tiny screen, thus providing a seamless experience for your site visitors.
One of the main drawbacks to be aware of when using a Wix template is that once you have published your site you cannot then decide to switch templates and just transport all your data over. In fact, if you wanted a different template you would have to start from scratch. So before you commit, be sure it's the template that you want and that it's capable of growing with your business.
Wix provides a variety of channels to access their support systems. As a starting point, there is the Wix Help Centre which contains many articles, tutorials, and FAQs for the most common troubleshooting issues. There is also a live chat function, giving users immediate assistance with their more pressing queries. Users can also email any queries to the help desk although a response may take a little longer via this avenue. If you are on the Elite or Enterprise package then you will receive priority customer care which guarantees dedicated assistance and quicker response times.
If you look at Wix website reviews and market share as the key indicator then Wix comes out on top of the best website builder pile. However, here at Strafe, we believe that variety is the spice to life or even the spice to fair and objective website-building reviews. So below we have listed and detailed 3 of our top alternatives to the Wix hosting and builder platform.
If you’re looking to build a website that is primarily an online store where you sell and ship products then Shopify has to be the number one for this. Although our Wix ecommerce review isn’t negative it can’t compete with Shopify in this area. Shopify makes multichannel selling a breeze with everything in one place, it has over 10,000 plug in apps; for example, Etsy integration, or one click upsells, and it even has it's own built in payment processor. However, its website builder isn’t as user friendly and the learning curve is pretty steep.
Squarespace is very much on a par with Wix, it offers beautifully designed templates, although not as many. It has a drag and drop editor which is a little more structured, or restrictive depending on your viewpoint, than the Wix editor. And it's very intuitive to use. Its ecommerce offering is strong and may seem a little less overwhelming than Shopify although that comes at the cost of losing some of the features and plugins. In terms of price, there is no free plan as with Wix, however there is a 14 day free trial and the starting cost for a non-business plan is £12/ month moving up to £17/month for its business plan.
Wordpress is a little different to most other website builders. In fact, it's more of a content management system but because it's an open source you can code anything you like. So a portfolio site, a blog which is what it is mostly associated with, or even a sales funnel. If you can code you have complete flexibility. And if you can’t code then you can use Wordpress plugins to make it more like a website builder, BUT they aren’t as user friendly or as complete. However, the amount of plugins for Wordpress is unreal. Wix hosting, you don’t need to think about it as it comes as part of the package. Wordpress you need to use a third-party web hosting service, however, because it's your own site if you want to move to a different host you can whereas this is not possible with a website builder.
Everything you need to know about Wix hosting is covered in our latest guide including any associated costs.
Our latest Wix review covers pretty much everything you need to know including whether Wix is a trustworthy site.
Our detailed review on Wix covers all the different pricing options available including exploring the free version.
In our latest review we look at the pros and cons of both Wix and Wordpress to help you better understand which is the better option.
Wix is a popular website builder but that doesn’t always mean the best, take a look at the pros and cons along with some compelling alternatives in our latest guide.
To conclude, the Wix platform offers a user-friendly and versatile solution to anyone looking to create a professional looking website. Although some of the features are only available at the higher pricing structure there is still an extensive range of templates to choose from, an intuitive drag and drop editor and many customisation options. All in all Wix gives the technophobe and tech savvy alike the confidence and tools to create a functional and visually appealing site to bring their business ideas to life.
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