Online sportsbooks are big businesses, and there’s a lot of competition between companies to try to bring in new customers. Perhaps the most popular way for them to do this is through welcome bonuses or new customer offers.
But what happens after the customers have played through their welcome bonuses or match bonuses? There have to be methods in place to retain those customers so that they don’t leave and sign up somewhere else. So, the bonuses keep on coming! Today, we’re bringing you the lowdown on the best sports betting promotions and how to use sportsbook promo codes to claim them.
The reason for a sportsbook promo code is effectively so that betting companies can be sure that people are signing up for their site or placing deposits based on the sportsbook promos that they have put out. It’s a great way for them to stay on top of the success of their campaigns. As long as our players are vigilant, they won’t cause us any problems.
Sportsbook promo codes can be used for either of the following reasons.
Imagine this. You’ve just hit the homepage of a sportsbook site that you are interested in signing up with. To your delight, they’re offering $50 in free bets when you sign up and enter the sportsbook promo code ‘50FREEBETS’. It sounds too good to be true, right?
This is a really common thing to happen for online sportsbooks. Sometimes, these companies will go the extra mile in a bid to bring in new customers, and as those customers, we can really reap the rewards.
You may need to place a deposit or enter a code when prompted during the signup process, but either way, you will be entitled to that bonus once you have done so. And it’s not just free bets! You can get more general free cash to play with when you sign up or when you place your first deposit.
If you’d like to know a little more about free bets, check out some of the best free bets offers.
To keep their customers keen, sportsbooks will offer ongoing promotions to them. They’re unlikely to be as valuable as the new customer offers as they don’t really need to be as visually attractive, but they can certainly go a long way!
Again, existing customer offers may require sportsbook promo codes, except at this time, you’ll need to enter that sportsbook promo code at the point at which you make the deposit. So, head on over to the ‘deposit’ section of the site, choose your payment method and enter how much cash you would like to put down, all the while keeping an eye out for a field that reads ‘Promo Code’ or something to that effect.
By the way: be aware that with either of these examples, if you fail to enter the sportsbook promo code when prompted (we’ll explain how that works a little later on), you won’t be able to claim your bonus. This will be a super frustrating turn of events, so it is super important to keep your eyes peeled!
There is more of promo codes than their place in the world of online sportsbooks! In fact, you’ll be able to use sports betting promo codes to get extra bonuses in all corners of online gambling. Online casinos are a great example, so find out what kind of casino deposit bonus you can get your hands on.
There are some forms of betting promotions that are incompatible with sportsbook promo codes, but are certainly worth a mention as they can be really helpful to the players. We’ve put together a few examples for you to look out for a while you’re betting on sports online:
One of the most exciting ways for sportsbooks to offer ongoing bonuses that do not require promo codes is simply through enhanced odds offers. These will be particular markets chosen by the bookmakers in a bid to make it a little more tempting for us players to have a bet on them. For example, they could be:
On top of enhanced odds, bookmakers might put forward a selection of markets like the ones we have just mentioned so that when you bet on them (over a specific cash value), you will receive a free bet!
There will be occasions where you can win free bets, money, or even random prizes, such as an iPhone, when you place a deposit within a certain time frame or place a high-value bet on a particular market. This will likely be a prize draw amongst other customers of the site.
A classic deposit match bonus is a risk-free bet, where you will be given a stake of a certain value. When it comes in, it pays out like a regular bet, but if it loses, you will see your original stake returned to you in the form of bonus funds.
Be aware that there can be a few terms and conditions attached to these, like restrictions to the markets you can use them on, minimum odds, or wagering requirements. Not sure what those are? We’ll explain in the next section.
The beauty of betting promo codes, like the incredibly popular FanDuel promo code, is that they are pretty simple to use in most cases, but it’s always good to be as well prepared as you can be before you sign up for one! We have some tips to make sure you are clued up as you embark on your next bonus mission.
In these sportsbook promotions, new customers need to sign up for the site and keep an eye out for the ‘promo code’ field, which could pop up at any point down the line. Here’s how to get yourself a sports betting account in most cases:
Spotting the promo code field for an existing customer deposit offer is likely to be a little easier. All you will need to do is navigate yourself to the ‘Deposit’ or ‘Banking’ section and go to place a deposit. Once you do this, enter the promo code offers when you see the field.
Something that is really worth talking about when it comes to any form of welcome bonus is wagering requirements. These can be small and insignificant, especially for sportsbooks over casinos, but they can also cause problems.
Wagering requirements refer to how many times you have to play through your bonus funds before you are able to withdraw them. In sportsbooks, these are rarer than they are in casinos, but they can exist. If you see something in the bonus terms and conditions to the effect of ‘10x wagering requirement applies’, this means that they are in action, and they can be tricky.
The moral of the story is always to check the terms and conditions and make sure that you are 100% comfortable with all of them before you sign up for the bonus!
Promotions and sports betting bonuses are one of the most exciting parts of signing up for a new bookmaker, but there is a lot more to it when it comes to deciding which one is worth your time or not. It’s important not to get too carried away with an attractive bonus if there is any chance that the rest of the site is going to let you down.
To avoid this happening, we’ve put together a list of some of the other important criteria that a sportsbook should meet if it is going to be worth it's salt. We recommend that you take the time to analyze these things in your own search. We know what we did when we decided upon our own recommendations for you!
Welcome bonuses and existing customers can surely be lucrative, but the one thing we really need to be strong about if we want to make cash from betting is the odds. Odds have a direct impact on the amount of money that you are going to win back from a bet, so they could not be more important, especially when the stakes are high!
There isn’t a huge amount of discrepancy between odds from site to site these days, thanks to the likes of odds comparison sites holding bookies to accountability. But that doesn’t mean it should be taken for granted. We think it’s worth taking the time to consider your options and make a few comparisons to work out if a site is worth your time or not.
You can make comparisons on odds using any of the following methods:
There’s not much point in having great odds available if you don’t have the range of markers to bet on in the first place. The best online sportsbooks should have a vast amount of choices for things to bet on. It helps appeal to a wider audience and keeps the players interested.
Here are the key areas that online bookmakers are really going to want to nail to be considered the best in the game:
Finding all of those markers to bet on is going to be much easier if the site looks great and is well laid out. A good-looking site or mobile app can make all the difference in how much players like to use it.
Last but not least, we always like to see a good level of customer service. More specifically, we would like to see 24/7, round-the-clock customer support.
If you get stuck and need technical support in the middle of the night, it’s going to be frustrating if you don’t receive it. Whether it’s a live chat or a phone number, we'd love to see it!
With all of the preceding criteria in mind and with a particularly close look at sportsbook bonuses (regardless of whether or not they require a promo code!), it's time to check out some of the best online sportsbooks in the game right now.
These sports betting sites have some of the best betting joining promotions in the world right now, and we’re excited to share them with you! Check ‘em out below.
Bet365 is one of the oldest and most popular sportsbooks in the UK, and now that it is making its way into the US, a lot of people are getting excited. And so they should! They’ll be able to get a 100% deposit match bonus of up to $500 just for signing up, and with no promo code required.
Over the years, Bet365 has gained a lot of experience. They have been around since all the way back in 1974, after all! As such, they’ve collected all of the markets you could possibly wish for, and they’ve got the odds to match. You can be safe in the knowledge that you are getting your money’s worth when you are betting with Bet365 on most markets.
The lush, green site design of Bet365 is going to be appealing to most types of players. It has a classic feel to it that is hard to beat, and what’s even better is that you can get 24/7 customer support through the form of a live chat.
If you’d like to branch out from your sportsbook betting, you can enjoy a decent range of casino games at Bet365 as well.
One of the most astonishing things about 888 is that they put the Bet365 bonus (which is still a good one) to shame. They’re offering an eye-watering 100% matched deposit worth up to $1500! Imagine what you could do with that amount of bonus funds.
While 888 does not have quite the same quantity of markets as Bet365, they do cover all of the major sports well. Plus, their odds are more than competitive when compared with their competition across most of their markets.
The flashy, orange site design is likely to appeal to the vast majority of punters and what is better still is the fact that you can enjoy easy access thanks to a sensible layout. It would not be easier to sign up for a sportsbook account at 888’s sportsbook and then navigate around the site after you have done so.
Another great thing about the 888 site is that they have one of the best online casinos you can find. This also comes with some cracking deals! For example, 888Poker has some really hot poker deals right now that we really recommend you check out if you are a poker fan.
The welcome bonus on offer from Unibet doesn’t look too spectacular when compared with the other two recommendations we have given, but if you look at it on its own, it is still very good. Here, you’ll be able to put down a $500 risk-free bet offer the first time around.
Unibet is widely praised for having a huge range of markets, and they have been in the game for quite some time, so this can be expected. What’s more, they have the odds to match up to this. You’re in safe hands here!
We love the way the Unibet site looks and feels. It’s super modern but in an elegant way, both on the desktop site and the mobile app. Very nice indeed!
While not all online sportsbook bonuses require sportsbook promo codes to access, it is really important to look out for them. It would be a shame to take the time to sign up for a site, or place a deposit with them, only to find out that you have missed out on the bonuses.
However, with this guide, we’re confident that you will now have all the information you can need to get out there and smash those promo codes and deposit match offers. Good luck!
At Strafe, you can keep on top of all the latest sign up offers for eSports, real-world sports, and casino sites. We like to keep you in the know, so keep an eye on the site to see who’s the hottest in the game at any one time!
It should be made quite clear when a sportsbook bonus code is required, as the site will likely display that bonus code on the homepage or at least on the Sportsbook Promotions page. If you don’t see anything while you are reading about the bonus, it is likely that no promo code will be required.
You might have read this article and thought that promo codes are specific to online sportsbooks, but that could not be further from the truth! In fact, promo codes are available across the whole span of online gambling, and you can find more than only sportsbook sign up bonus offers. You may need a promo code for a bingo sign up bonus, one for slots, or when you are looking to cash in on some extra funds to play roulette with to name just a few examples.
Casino bonus codes (and, in fact, casino bonuses in general) are more traditional than those of the sportsbook, and as such, they are more common. For example, there are some sites out there that will only offer a casino sign-up bonus and not one for their sportsbook. On top of this, casino bonuses are likely to be more lucrative. However, they often come with stricter terms and conditions attached to them that make any bonus funds won harder to withdraw.
First and foremost we're gamers — and this spills through into everything we do in the Strafe esports betting section. Since our reviews are tailored for those interested in punting on esports, you can expect us to look at key elements such as finding the best Dota 2 odds, or the latest League of Legends betting promo codes, and even a few helpful guides along the way.
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